Bill Burnett is the Executive Director of the Design Program at Stanford. He directs the undergraduate and graduate program in design at Stanford, both interdepartmental programs between the Mechanical Engineering department and the Art department. He got his BS and MS in Product Design at Stanford and has worked professionally on a wide variety of projects ranging from award-winning Apple PowerBooks to the original Hasbro Star Wars action figures. Bill co teaches Designing Your Life, one of the most popular elective courses at Stanford. Centered on the principles taught in the Product Design Program and the d.school at Stanford, called “design thinking”, it is a process and a way of thinking about tough-to-solve problems. For more on Bill, his book Designing Your Life, and upcoming events please visit www.designingyour.life
In this episode:
We unpack what life design really is, and how design thinking can be used to build a meaningful and fulfilling life
Learn why "finding your passion" is often bad advice
Bill shares findings from neuroscience about how the brains of the most creative people in the world are different and what we can learn from them about overcoming fear
5 fundamentals of brainstorming that will help unlock innovative new possibilities
What prototyping is and why it is important to designing your life
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